Digital Marketing

The robots exclusion protocol (REP), or robots.txt is a small text file for restricting bots from a website or certain pages on the website. Using robots.txt and with a disallow direction, we can restrict search engine crawling programs from websites and or from certain folders and files. The Robots.txt file is a text file placed on your web server which tells web crawlers like Googlebot if they should access a file or not. Examples of robots.txt: Robots.txt file URL : https://www.example.com/robots.txt Blocking all web crawlers from all content User-agent: * Disallow: / Using this syntax in the robots.txt file would tell all web crawlers not to crawl any pages of the website, including the homepage. Allowing all web crawlers access to all content User-agent: * Disallow: Using this syntax in the robots.txt file tells web crawlers to crawl all pages of the website, including the homepage. Blocking specific web crawler from a specific folder User-agent: Googlebot Dis...

Digital Marketing is one of the main factors which helps to grow business in India. They are mainly used in E-commerce and other online selling Websites. Digital marketing techniques include Search Engine Optimization, Social Media Marketing, and Google Adwords. In my opinion, if you are planning to sell your product online, Create a website and sell your product with the help of that website using the different digital marketing strategies. Search Engine Optimisation Search Engine Optimisation, commonly known as SEO is one of the main parts of Digital marketing. For example, When we service our mobile from a mobile shop and if the service from them was Good, we automatically suggest this shop to our friend and this process goes on from one to another. The same technique is used in the case of SEO. Here the SEO analyst will help to promote your business online. SEO is an Organic activity, which means we don't want to pay Cash for google or Facebook for the result. While doing...