Skip to main content

What is robots.txt in SEO?

The robots exclusion protocol (REP), or robots.txt is a small text file for restricting bots from a website or certain pages on the website. Using robots.txt and with a disallow direction, we can restrict search engine crawling programs from websites and or from certain folders and files.

The Robots.txt file is a text file placed on your web server which tells web crawlers like Googlebot if they should access a file or not.

Examples of robots.txt:

Robots.txt file URL :
https://www.example.com/robots.txt

Blocking all web crawlers from all content
User-agent: *
Disallow: /
Using this syntax in the robots.txt file would tell all web crawlers not to crawl any pages of the website, including the homepage.

Allowing all web crawlers access to all content
User-agent: *
Disallow:
Using this syntax in the robots.txt file tells web crawlers to crawl all pages of the website, including the homepage.

Blocking specific web crawler from a specific folder
User-agent: Googlebot
Disallow: /example-subfolder/
This syntax tells only Google’s crawler not to crawl any pages that contain the URL string.

Role of robots.txt file in SEO?

  • Improper usage of robots.txt file may lead to a decrease in your rank.
  • The robots.txt file can control how search engine spiders see and it can interact with your webpages.
  • This file is mentioned in several google algorithms.
  • This file and google bot can interact and plays an important role in working on a web page in search engine

Common mistakes while adding Robots.txt file

  • Ignoring disallow directives for a specific user-agent block
  • One robots.txt file for different subdomains
  • Listing of secure directories
  • Blocking relevant pages
  • Adding a relative path to the sitemap
  • Ignoring slash in a Disallow field.
  • Forgetting about case sensitivity



Labels:

Comments

Post a Comment

Popular posts from this blog

Best Way to Perform SEO for an Ecommerce Website

The e-commerce market is flourishing day by day. But since the popularity of Amazon and Flipkart is often dominating the sector, it is getting difficult for the new e-commerce businesses to stand out. However, “where there is a will, there is a way”. With the best marketing techniques, you will be able to compete with your competitors and get your fair share of customers. Do you know what is the Best marketing Technique for your e-commerce website? Well, it is Pure SEO that can make your e-commerce website famous. If you are clueless about the tips and tricks of SEO, this might affect your business to rank on the top page and get the visibility that it deserves. According to a report, by Search Engine Watch in 2013, the average CTR received by the websites that rank #1 is 32.5% rank #2 is 17.6% and rank #3 is 11.4%. How to Rank Your Website High? Site Structure Make sure that the site structure is making the content accessible to the visitors. Check the site structure
1 comment
Read more

What are the digital marketing strategies used in India?

Digital Marketing is one of the main factors which helps to grow business in India. They are mainly used in E-commerce and other online selling Websites. Digital marketing techniques include Search Engine Optimization, Social Media Marketing, and Google Adwords. In my opinion, if you are planning to sell your product online, Create a website and sell your product with the help of that website using the different digital marketing strategies. Search Engine Optimisation Search Engine Optimisation, commonly known as SEO is one of the main parts of Digital marketing. For example, When we service our mobile from a mobile shop and if the service from them was Good, we automatically suggest this shop to our friend and this process goes on from one to another. The same technique is used in the case of SEO. Here the SEO analyst will help to promote your business online. SEO is an Organic activity, which means we don't want to pay Cash for google or Facebook for the result. While doing
Post a Comment
Read more