Digital Marketing

The robots exclusion protocol (REP), or robots.txt is a small text file for restricting bots from a website or certain pages on the website. Using robots.txt and with a disallow direction, we can restrict search engine crawling programs from websites and or from certain folders and files. The Robots.txt file is a text file placed on your web server which tells web crawlers like Googlebot if they should access a file or not. Examples of robots.txt: Robots.txt file URL : https://www.example.com/robots.txt Blocking all web crawlers from all content User-agent: * Disallow: / Using this syntax in the robots.txt file would tell all web crawlers not to crawl any pages of the website, including the homepage. Allowing all web crawlers access to all content User-agent: * Disallow: Using this syntax in the robots.txt file tells web crawlers to crawl all pages of the website, including the homepage. Blocking specific web crawler from a specific folder User-agent: Googlebot Dis...

This is one of the common questions which is discussed in SEO. Indexing is the first part of the SEO; if a site is not indexed, the content on it can’t be ranked. Luckily, the indexing part is the fastest.  In most of the cases, it takes 4 days and sometimes 4 weeks as well as for your website to indexed by Google. It will take a little time before you are fulling indexed. You must make sure that the sitemap is submitted to Google Webmaster Tools for your pages. Every search engine has its own indexing techniques. But Google is the world’s largest search engine and most marketers focus their SEO strategies on Google. Crawling : Process of following hyperlinks on the web to discover new content. Indexing : Process of storing every web page in a vast database. Web spider : Type of software designed to carry out the crawling process at scale. Googlebot : Google’s web spider. How Websites are Crawled and Indexed by Google?   A Google search engine algorithm and bots ...